With Americans finding themselves heavier and heavier (kids & adults), it's shameful that food corporations (yes, franchises) find it necessary to fatten us up even more. Is seems there is starting to be a blur between the physique of the cattle they feed us and our own frames (I'm not saying I ...CONTINUE READING
Who i am
Who is Ralph Massetti
Father, Friend, Franchisor, Franchise Consultant & Fearless Advocate
I’m a businessman at heart, but a passionate lover of all creatures great and small.
As the longstanding President and CEO of The Franchise Builders and other businesses, I leverage my expertise in franchise consulting, development, marketing and technology to bring an entirely new level of customer experience to the franchise industry. I work with a rare personal involvement that is rooted in the genuine desire to help others succeed.
I’ve come a long way from my tough upbringing in Chicago. While it wasn’t an easy road, it left me well prepared to take on the challenges of being an entrepreneur, fighting for the merciful treatment of animals and serving my community through political pursuits.
While I was born and raised in Chicago, my true “hometown”, I now primarily live with my family in the Phoenix (Scottsdale), Arizona area.
My Latest Blog Post
Public Companies Owned
Born & raised in Chicago (north-sider & Cubs fan)
Self funded undergrad thru masters degrees (MBA)
Attended universities in IL, AZ & CA
Worked for several silicon valley tech while studying (the "old" silicon valley)
Became a highly compensated technology Account Executive (salesman)
Started and took one of the first "online communities" public - salesrepcentral.com
Sold salesrepcentral.com to a leading sales training organization (before the first dot com bubble burst)
Began offering franchise technology solutions worldwide
Expanded The Franchise Builders into a full service development company
Published :Is Your Business Right For Franchising" and became a sought after franchise expert
Started and sold several franchise systems that were expanded worldwide
Became a Realtor and Broker in the Phoenix Market (for investment purposes)
Began dedicating siginificant time to animal rights advoacy and political activism
Am contemplating an Arizona State Legislature candidacy in the 2018 election cycle
How I spend my days
I am a hopeless, habitual entrepreneur and have started and sold 9 companies (I am currently growing my 10th - The Genius Truck). My expertise is listed below.
- Concept Development
- Proof of Concept
- Initial Expansion
- Sales & Mergers
With my team @ The Franchise Builders we help would be Franchisors develop their existing businesses into world-class enterprises. See thefranchisebuilders.com for full details.
- Franchise Consulting
- Franchise Development
- Franchise Recruiting
- Franchise Technology
Get in touch
Let's Get In Touch
Whether you want to chat franchising or business, have a question that you think I can help with, or just want to say hi – Don’t hesitate. If I’m not on my phone I answer it, and I check email way too much, so I’ll see you message quickly.